# Weev Weev set out to create a product that connects brands and suppliers on a shared platform — to make the footwear creation process faster, more transparent, and more sustainable. They asked us to help bring their vision to life. ## expertise: Marketing,Products ## deliverables: Product strategy,Web development,Content strategy,UX/UI design,Web design ## Digitizing the footwear creation process ### The key insight While some competitors made it possible to browse materials and request samples, they ignored the rest of the workflow — which consists of disparate tools, one-off conversations, and poor collaboration. We knew that by tackling those issues, we could create a valuable product. ### The bold strategy We had to create a best-in-class material browse experience, but that was table stakes. We made it easy for teams to create projects that included folders, materials, mood boards, comments, and more — allowing them to collaborate in real time internally and with their suppliers. ## Browsing with delight The browse experience combines the ease of searching and filtering with the delight of seeing beautiful, hi-res images in an attractive grid — and being able to dive deeper to see 3D visualizations and explore every detail. ![Materials dashboard showing searchable fabric and leather listings with filters, thumbnails, and pricing details](/.netlify/images?url=https%3A%2F%2Fcdn.sanity.io%2Fimages%2Fabes57fd%2Fproduction%2F332d48b1f386e56d50c6702e4581fb4eb92e7087-2740x2000.png%3Fauto%3Dformat&w=2740&h=2000&fit=cover&dpl=6a63a3383ffa7000085aaab1) > “The Boldium team pulled apart all the thoughts and ideas to design an amazing and comprehensive platform for us. They delivered a product beyond our expectations.” — Joanne Stetson,CEO, Weev ## Organizing and collaborating in real time The projects section allows users to create their own personal workspace while accessing an admin-controlled team view. They can keep track of all recent activity, read and add comments, and see how different materials are progressing through stages of their workflow. ![A dashboard view of a project workspace in Weev showing recent activity, folders, and files for the Spring 2022 project.](/.netlify/images?url=https%3A%2F%2Fcdn.sanity.io%2Fimages%2Fabes57fd%2Fproduction%2F7f6603810aeb7eac55591ec4b403342a3dc4a37c-1328x1632.png%3Fauto%3Dformat&w=1328&h=1632&fit=cover&dpl=6a63a3383ffa7000085aaab1) ## Capturing a creative vision Mood boards allow designers to capture their ideas however they see fit. They can add materials, colors, images, and text — anything that helps bring their visions to life. And it’s all contained within the projects again, making collaborating and commenting easier than ever. ![A mood board view in Weev showing Spring Inspiration images, including sequined shoes, fabric swatches, and a model in a sequined dress.](/.netlify/images?url=https%3A%2F%2Fcdn.sanity.io%2Fimages%2Fabes57fd%2Fproduction%2Ff13955842e5b8f63ffb5eb362a7b7c764995a7fd-2740x2000.png%3Fauto%3Dformat&w=2740&h=2000&fit=cover&dpl=6a63a3383ffa7000085aaab1) ## Enticing suppliers to participate The platform would only work for brands if suppliers were on board. We provided a way for suppliers to market themselves with robust profile pages — and we built a streamlined process for them to upload materials without leaving out the important details that matter to brands. ![Man wearing glasses and a vest cutting fabric in a textile workshop, surrounded by spools of thread and industrial machinery.](/.netlify/images?url=https%3A%2F%2Fcdn.sanity.io%2Fimages%2Fabes57fd%2Fproduction%2F5728529cb5ccbf327faf6b763e970ad6fc8fdffa-1328x1328.png%3Fauto%3Dformat&w=1328&h=1328&fit=cover&dpl=6a63a3383ffa7000085aaab1) ![Tablet displaying the Weev supplier dashboard on a black background.](/.netlify/images?url=https%3A%2F%2Fcdn.sanity.io%2Fimages%2Fabes57fd%2Fproduction%2F73ff81d84bf019e7e0f1a42682e692ea54698591-1328x1328.png%3Fauto%3Dformat&w=1328&h=1328&fit=cover&dpl=6a63a3383ffa7000085aaab1) ## Introducing Weev to the world While working on the Weev product, we designed and developed a website that teased what was to come. We focused on who Weev was helping and how the product would deliver the benefits that it promised. ![Textured dark grey and black backdrop](https://cdn.sanity.io/images/abes57fd/production/ee040401c71f9894e0dd5a65d5a9ba7f77777110-2740x2000.jpg?auto=format) ## Want to see more work? 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Big idea, small question, or something in between—we’re always up for a good chat about design, technology, and what’s next.